Lauren C. Nielsen
EXPERIENCE
SEIU MN State Council
Election Text Canvasser (PT/Temp) • Oct 2020-Nov 2020
- Used texting platform to inform voters about SEIU-endorsed candidates
- Researched policy issues for campaigns to inform voters about local issues
- Conducted meaningful conversations about voting and elections
ICF NEXT
Copywriter • Oct 2019-Apr 2020
- Wrote purpose-driven B2C web copy to engage target audiences
- Copyedited for clarity and to ensure content met UX and SEO standards and clients' desired results
- Studied and interpreted supplied client briefs to inform content creation
- Acted as a ghostwriter for client blogs and social media sites
ASHDOWN, INC
Editor • Jan 2016-Oct 2019
- Created and published content on print, digital, social media and web platforms
- Managed schedules and content for multiple publications
- Supervised virtual international awards contest
- Analyzed data on web and social media sites to ensure effectiveness
- Trained entry-level employees
ASHDOWN, INC
Associate Editor • Aug 2014-Jan 2016
- Created and edited content on print, digital, social media and web platforms
- Partnered with various teams on in-house/client brand promotion strategy
- Designed magazine layouts, client advertisements and marketing materials
- Translated content and brand requirements to website design team
- Developed company-wide social media strategy
ASHDOWN, INC
Content Specialist • Sept 2013-Aug 2014
- Wrote and published content for monthly print and digital magazines
- Interviewed subjects and organizations for editorial features
- Created social media content
- Provided customer support
FREELANCE EXPERIENCE
DANISH SISTERHOOD OF AMERICA
Newsletter Editor • Nov 2015-present
- Brainstorm, create, and source engaging content on Danish history/heritage
- Design 16-page monthly publication, logos and branding materials
- Collaborate with National Board of Directors on future-visioning
SELF-EMPLOYED
Graphic Designer • Oct 2014-present
- Design logos and business cards for small business and non-profit organizations
- Create websites, marketing pieces, invitations and more for groups and individuals
POST BULLETIN/RADISH HEALTHY LIVING MAGAZINE
Features Writer • Oct 2014-Oct 2016
- Produced feature articles on trending healthy living and wellness topics
- Completed in-depth research
- Interviewed members of the community for added relevance and interest
VOLUNTEER EXPERIENCE
SAFETY ON STREETS
Campaign Coordinator • May 2018-present
- Develop, implement and review campaign goals on a monthly basis with team members
- Spread awareness of bicycle and pedestrian safety and needed infrastructure improvements by organizing town hall meetings, letter-writing campaigns and further community events
- Communicate with community members, organizations and city officials about campaign goals and vision
SUSTAIN SAINT PAUL
Community Organizer • Mar 2017-present
- Advocate for community, environmental, and fiscal sustainability in the city
- Hold events built around relationship development with community members and allied organizations
- Conceptualize and brand materials to support the organization's mission
MACALESTER-GROVELAND COMMUNITY COUNCIL BOARD
At-Large Renter Representative • Oct 2019-March 2020
- Expanded community interaction in local government and community council decisions
- Engaged with renters to represent and uplifted their voices in the neighborhood
- Volunteered at community-based events throughout the year
TECHNICAL SKILLS
Adobe Creative Suite • MS Office Suite • Slack • Trello • GatherContent • Skyword • PUBHTML5 • MailChimp • Wordpress • SquareSpace • Hootsuite • Basecamp • Basic HTML
LANGUAGES
English • French • Norwegian
EDUCATION
BA in English, Writing • Luther College • May 2013
